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Saturday, February 27, 2016

Jeep Rolls Out New European Trims for the 2016 Geneva Motor Show

BOLD RIDE

Copyright © 2016 Bold Ride LLC.

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With the 2016 Geneva Motor Show just days away, Jeep has shown its cards and revealed what showgoers can expect to see at the 4×4 brand’s booth. Not all of the models are new, however. 
 
This year Jeep celebrates its 75th anniversary and to celebrate it has hauled some of its past heroes out of its collection. A 1941 Willys-Overland MB—the vehicle that spawned the Jeep legacy—will climb the stage, followed by a 1946 Willys Wagon and 1963 Jeep Wagoneer.

Jeep will also debut its full family of 75th Anniversary special editions for the European, Middle Eastern, and African markets at the Geneva event, which come dressed exclusively in green and feature special badging, among other equipment. The brand says 8,000 will be built covering all three markets and are expected to go on sale by the second quarter of 2016; the 75th Anniversary editions are already available in the US market.

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The new Cherokee Overland trim makes landfall in Europe for the first time. The Overland debuted at the New England International Auto Show and adds one more top spot to the Cherokee’s range. It’s expected to retail for $34,695 in the US this spring and in Europe by summer

Jeep’s only concept car at the event is expected to be a custom Cherokee show car, modified by Garage Italia Customs (the company that built the Fiat 500 “Stormtrooper”).

Rounding out the new-to-Europe models is the Jeep Renegade “Dawn of Justice” special edition (above), which highlights the Renegade’s silver screen debut in the upcoming film Batman v Superman: Dawn of Justice and adopts the caped crusader’s dark costume appearance with special badging. Another sinister model, the dark Jeep Grand Cherokee SRT Night closes out the motor show lineup.

Stay tuned for more as the 2016 Geneva Motor Show kicks off on Tuesday, March 1st.