However, there was one metric BMW hadn’t released–its price. After months of speculation, BMW has finally decided that the North American International Auto Show was the right place to release the pricing on the upcoming M2 coupe. If you’re not sitting down, you might want to find a seat because the BMW M2 will start at a eye-watering $51,700 not including tax, title, registration, license, or destination fees. Or in other words, wow.
The 2 Series already starts at a fairly high $32,850, but the $20,000 jump between the 228i and the M2 is gargantuan. Of course, you’re getting possibly one of the finest small BMWs ever to be produced, but a $20,000 difference is bordering on ridiculous.
For what’s essentially $54,000 when you add all the incidentals prescribed above, the M2 isn’t exactly what you’d call a bargain. Especially when the rest of the performance market is so hot and will build you something that’s faster, more refined, and far cheaper than the M2.
Just look at Chevy for instance, which not only has the absolutely brilliant C7 Corvette, but also the new Camaro SS. Both have more horsepower, a great set of chassis, and cost $10,000-$15,000 less than BMW’s M2. It’s the same for the Cadillac ATS-V, the Volkswagen Golf R, the Ford Focus RS, or even the Ford Shelby GT350 Mustang which costs around the same price.
However, there’s no doubt that the M2 will be a dazzling machine, but that price tag just isn’t where it should really be. Worse off, the price puts it dangerously close to its bigger brother the M3, which if we’re being honest, is one of the best cars you can buy right now, period. There’s no way the M2 can compete with the M3.